entertainment industry economics

Entertainment Industry: A Reference Handbook casts the spotlight on the evolution of the entertainment industry over the entire span of the 20th century, covering everything from vaudeville to radio and from sports to television and movies. It explores how the entertainment industry stands apart from other high-dollar, big-business enterprises with regard to how its economy is sustained, and it serves as a handy source for more in-depth information that general readers will find fascinating.

An extensive annotated bibliography guides reader through their research, while a historical overview of the economics of the industry, a series of short biographies of the impact makers in the industry, and sources of more current information makes this work essential reading for anyone seeking comprehensive and specific information about the entertainment industry.

Written by the insider who headed sales for Lucasfilm across distribution markets and managed the release of Star Wars Episode III, this is the first book to show how all related media distribution markets, including television, video and online, work together and independently to finance and maximize profits on productions. It demystifies how an idea moves from concept to profits and how distribution quietly dominates an industry otherwise grounded in high profile elements (production, marketing, creative, finance, law).

The book provides a unique apprenticeship to the business, illuminating at a macro level how an idea can move from concept to generating $1 Billion, relating theory and practice in the context of the maturation of global market segments, and exposing the devil in the detail that impacts bottom line profits.

Producers, media executives, students and entertainment attorneys in specific niches will benefit from this wide-ranging look at the business across various distribution outlets, including theatrical, video, television, online, merchandising, video-on-demand, etc. This book is officially endorsed by Variety magazine.

Key Features:
•Industry trends analysis, market data and competitive intelligence
•Market forecasts and Industry Statistics
•Industry Associations and Professional Societies List
•In-Depth Profiles of hundreds of leading companies
•Industry Glossary
•Buyer may register for free access to search and export data at Plunkett Research Online
•Link to our 5-minute video overview of this industry

Pages: 663
Statistical Tables Provided: 16
Companies Profiled: 473
Geographic Focus: Global

A complete market research report, including forecasts and market estimates, technologies analysis and developments at innovative firms. You will gain vital insights that can help you shape your own strategy for business development, product development and investments.
•How is the industry evolving?
•How is the industry being shaped by new technologies?
•How is demand growing in emerging markets and mature economies?
•What is the size of the market now and in the future?
•What are the financial results of the leading companies?
•What are the names and titles of top executives?
•What are the top companies and what are their revenues?

Contents, Statistics, Forecasts and Analysis Include:

Major Trends Affecting the Entertainment & Media Industry
1)Introduction to the Entertainment & Media Industry
2)Multimedia Hub Homes Slowly Become a Reality/TVs are Internet Ready
3)DVR Market Evolves/Time-Shifting Hurts Advertisers
4)Apple's iPod and iTunes Set the Standard in the Music Industry/Pandora and Spotify Grow
5)Internet Film and TV Content Grows/Netflix Evolves to Focus on Online Delivery
6)Casino Expansion Underway in Select Locations, including Asia
7)New Platforms Revolutionize Electronic Games/Microsoft's Kinect Raises the Standard
8)Radio Via IP Grows/The Era of Digital Radio Begins
9)Reality TV Dominates Broadcast Programming/Falling Ratings Force Networks to Find New Ways to Distribute Content
10)Cable and Satellite TV Lose Subscribers to Internet and Wireless Options
11)Video-on-Demand (VOD) and Subscription Video-on-Demand (SVOD) Reap Extra Revenues
12)Telecom Companies, Including AT&T and Verizon, Compete in the Television Market
13)Television Ads Evolve to Face New Challenges
14)High-Definition Grows-UHDTV and Blu-ray DVDs/3-D TV Disappoints
15)Movie Attendance Rises/Film Companies Innovate with 3-D, Digital Projection and Enhanced Cinema Experiences
16)China and India Expand Film and TV Production Activity
17)Global Broadband Market Nears 2 Billion Subscribers, Fixed and Wireless
18)Entertainment-Based Retailing, including Power Towns
19)Videos Via Cellphone and Mobile TV Gain Subscribers
20)Newspapers and Magazines Face Difficult Times
21)Kindle, Tablets like iPad and Smartphones like iPhone Deliver Entertainment/eBook Sales Soar
22)Virtual Worlds Open Up New Revenue Sources for Games Publishers
23)3-D Games Open New Opportunities/Some Safety Concerns Arise
24)Multiplayer Gaming (MMORPGs) is Strong Worldwide
25)Online Play/Social Gaming on the Rise
26)App Downloads Reach Nearly 50 Billion Yearly

Entertainment & Media Industry Statistics
1)Entertainment & Media Industry Overview
2)Estimated U.S. Information & Entertainment Sector Revenues by NAICS Code: 2007-2012
3)Estimated U.S. Arts, Entertainment & Recreation Services Sector Revenues by NAICS Code: 2007-2012
4)Personal Consumption Expenditures for Recreation, U.S.: Selected Years, 1990-2011
5)Periodical Publishers: Estimated Sources of Revenue & Expenses, U.S.: 2007-2012